Privacy
Privacy notice
Peak Leads collects your name, email address, phone number and whatever you type into a form on this website, and uses those details to reply to you about the work you asked about. Nothing is sold and nothing is passed to anyone who is not listed on this page. To have your details removed, email bradleypeakleads.agency and ask, or say so through the contact page.
Who is asking for your details?
Peak Leads, a South African web design, SEO, paid advertising and lead generation agency. Peak Leads outsources SEO and website development work to Position Xero. The address for anything on this page, including a request to see or delete what is held about you, is bradleypeakleads.agency.
What information does this website collect?
Three forms on this site ask for personal details, and each one asks only for what it needs to reply to you:
- The contact form on the contact page asks for your name, email address, an optional phone number and your message.
- Booking a call at /book-a-call/ starts with six questions: your name, email address and contact number, a short description of your business with its website or social media link, what you want help with, and your business's monthly revenue.
- The hidden mini game asks for a name and an email address if you want your score on its scoreboard. Skipping that prompt still records the score, without a name.
Picking a time opens a Calendly calendar embedded in the page, with the name and email address from those questions already filled in. Calendly receives those when the calendar opens, and whatever you type into it goes to Calendly and comes back to us as a booking.
Why is it collected?
To answer you. A form on this site is a request for a reply, a quote or a call, and your details are used to give you one. They are also used to keep a record of what was discussed if you go on to become a client. They are not used to send marketing you did not ask for, and they are not sold or rented to anyone.
Who else receives your information?
Peak Leads does not run its own mail server, calendar, visitor statistics or advertising measurement. Six outside companies are involved in this website working, and each one sees a different slice:
| Who | What they receive | Why they receive it |
|---|---|---|
| FormSubmit (formsubmit.co) | Everything you type into the contact form, the questions before booking a call or the mini game scoreboard | It turns a form on this site into an email in the Peak Leads inbox |
| Calendly | Your name, email address and anything else you enter when you book a call | It runs the booking calendar embedded on this site |
| Google (Google Analytics) | Which pages a browser opened on this site, how it arrived (a search, a link or an ad), how it moved around them, and general details such as the device type, browser and an approximate location worked out from the IP address. Not your name, and not what you typed into any form | It counts visits and shows which pages are used, so Peak Leads can see what on this site is working |
| Meta (Facebook and Instagram) | That a browser opened a page on this site, that a call was booked, and that the answers to the booking questions were sent. Not your name, and not what you typed into any of them | It measures whether Peak Leads advertising on Facebook and Instagram is working |
| Microsoft Clarity | Where people click and scroll on each page, and anonymised recordings of visits. Sensitive details typed into forms are hidden | It shows how visitors use this website, so it can be made easier to use |
| Hostinger | The request your browser makes for each page, which is how any web server works | It hosts this website |
What is the Meta tracking code doing?
Every page on this site loads the Meta Pixel, a small piece of Meta's code that tells Meta a browser opened a page here. It starts the first time you scroll, tap, click, move the mouse or press a key on a page. It reports three things: that a page was viewed, that a call was booked, and that the answers to the booking questions were sent. None of those three carries your name, your email address or anything you typed into a form. Meta does see the address of the page you are on, your device's IP address and the cookie its own code sets, because the code is fetched from Meta's servers and any script loaded that way sees those. To stop it, use your browser's tracking protection or an ad blocker, which will block it on this site and on every other site that uses it.
What is Google Analytics doing?
Every page on this site loads Google Analytics, Google's visitor statistics tool. It records which pages were viewed and how the browser arrived (a search, a link or an ad), whether it reached the bottom of a page, which links leading off the site were clicked and when a form was started or sent, plus general details such as the device type, browser and approximate location. Google works out that location from your device's IP address, which its code sees because it is fetched from Google's servers, and also uses the address to filter out spam. It does not record your name, your email address or anything you type into a form. It is set up with Google's advertising features, Google signals and ad personalisation, switched off. Google Analytics sets its own cookies, whose names start with _ga, to recognise a browser that has visited before. To stop it, use your browser's tracking protection or an ad blocker, or Google's own opt-out browser add-on.
What is Microsoft Clarity doing?
We use Microsoft Clarity to see how visitors use this website (where people click and scroll, and anonymised recordings of visits) so we can make it easier to use. Clarity sets cookies and hides sensitive details typed into forms. Microsoft processes this data under its privacy statement.
What is stored on your own device?
Two things, both kept in your own browser rather than sent anywhere:
- Your answers to the booking questions. The funnel saves your answers as you go, so a dropped connection or a closed tab does not cost you the six questions, so the booking calendar can fill in your name and email address, and so an enquiry that fails to send can be retried on your next visit. Clearing your browser's site data for peakleads.agency deletes this.
- Mini game scores and the music setting. The local scoreboard and whether you muted the sound.
Google, Meta, Calendly and Microsoft Clarity set their own cookies through their code when it loads. Those belong to them and are covered by their own privacy policies.
How do you get your details corrected or deleted?
Email bradleypeakleads.agency and say what you want done. You can ask what is held about you, ask for it to be corrected, ask for it to be deleted, or object to it being used at all. You do not have to give a reason, and asking costs you nothing. South Africa's Protection of Personal Information Act gives you those rights, and you can also complain to the Information Regulator of South Africa if you are not satisfied with the answer.
How will you know if this notice changes?
The date below changes whenever the wording does.
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